About Sven Kielhorn

Sven Kielhorn can be reached at the eTown Videos' offices, 413-324-1130. About Sven and eTown Videos: Sven Kielhorn founded eTown Videos in 2006. Sven has been working in motion graphic design and digital video for 15 years. As Creative and Marketing Director at eTown Videos, Sven works with businesses in developing strategies to incorporate web video technologies into their online marketing campaigns. Additionally, he works on all phases of video production, post-production, and video marketing. Sven also serves on the marketing committee of the Greater Easthampton Chamber of Commerce and produces the chamber's monthly member video spotlight.
  • Online video marketing advertising
    Permalink The time is perfect for affordable video marketing ads on Facebook.Gallery

    Perfect time for small businesses and affordable video marketing ads

Perfect time for small businesses and affordable video marketing ads

High audience engagement through video marketing on Facebook
As a follow up to my post from yesterday about digital video marketing trends for 2015, I’d like to add a few comments regarding video marketing on Facebook for small and medium-sized businesses (SMB).

Facebook stated in March during their F8 conference that their users are now watching 4 billion videos each day. The […]

By |April 23rd, 2015|Video Marketing, Video Production Company, Videographers Massachusetts, Web Video Marketing, Western Mass Video Companies|Comments Off on Perfect time for small businesses and affordable video marketing ads|
  • a big shift in video marketing is underway
    Permalink  Facebook and YouTube were by far the most popular channels.Gallery

    YouTube or Facebook, a big shift in video marketing is coming

YouTube or Facebook, a big shift in video marketing is coming

 

 

 

 

 

 

 

 

 

77.8 % of respondents in a recent survey by Mixpo  ran a video marketing campaign on YouTube in 2014, while 63% chose Facebook during the same year. The survey included 125 agencies, brands, and publishers and shows us some of the recent trends to reach consumers through social media channels.

Facebook and YouTube were by far the most popular channels. […]

By |April 22nd, 2015|Facebook, Marketing Video, Video Marketing, YouTube|Comments Off on YouTube or Facebook, a big shift in video marketing is coming|

What’s Holding Back Sales for Technology Companies?

Overcoming Barriers to New Technology Adaptation through Web Video
I have been selling and marketing technology services and products for over 20 years. Based on my own experience and working with clients in the technology sector, one of the biggest obstacles we have to overcome during the sales process is the fact that technology is usually invisible. Most clients only […]

By |April 21st, 2015|Animation & Special Effects, Motion Graphics, Technology, Technology Company, Video Animation|Comments Off on What’s Holding Back Sales for Technology Companies?|

Making The Emotional Connection Through Video Marketing

An opportunity to go beyond the hype and buzz with your video marketing

Finding and making an emotional connection with your audience is often more important than focusing on specific selling points, pain points, or facts alone. Many marketing videos that focus primarily on hype and buzz will be short-lived and quickly forgotten. It’s sort of like a sugar high. The […]

By |April 20th, 2015|Videographers Massachusetts, Web Video Marketing|Comments Off on Making The Emotional Connection Through Video Marketing|

2014 Business Person of the Year – Sven Kielhorn

Greater Easthampton Chamber of Commerce 2014 Business Person of the Year – Sven Kielhorn
Re-published with permission by the Greater Easthampton Chamber of Commerce

Congratulations to Sven Kielhorn of eTown Videos, Southampton, MA, for winning the Chamber’s 2014 Business Person of the Year award.

Sven has owned and operated eTown Videos since January 2006. He both lives and works in the Greater […]

By |April 3rd, 2015|Easthampton Chamber, Videographers Massachusetts, Western Mass Video Companies|Comments Off on 2014 Business Person of the Year – Sven Kielhorn|
  • Easthampton Chamber Video Spotlight for Tandem Bagel Company, Easthampton, MA
    Permalink Watch the video spotlight produced and created by eTown Videos on behalf of the Greater Easthampton Chamber of CommerceGallery

    2014 Business of the Year: Tandem Bagel Company, Easthampton, MA

2014 Business of the Year: Tandem Bagel Company, Easthampton, MA

Re-published with permission by the Greater Easthampton Chamber of Commerce
Easthampton Chamber Video Spotlight for Tandem Bagel Company, Easthampton, MA
“An engineer, a fitness instructor, and the owners of a contracting company decide to open a bagel place…No, it’s not the start of a joke that I’m sure we would all laugh at. It’s the story of a few 40-somethings taking […]

By |April 2nd, 2015|Easthampton Chamber, Easthampton Massachusetts, Easthampton Videographer, Western Mass Video Companies|Comments Off on 2014 Business of the Year: Tandem Bagel Company, Easthampton, MA|

The Only True Statement: “I Don’t Know”

The only true statement: “I don’t know”
by Sven Kielhorn

In marketing, business, and in life, if you think you know, then you really don’t know. The only true statement you can make is “I don’t know”. These words might meet resistance at first. They did with me when I first contemplated it. However, bear with me for a moment.

First off, I […]

By |March 29th, 2015|Success, Video Production Company|Comments Off on The Only True Statement: “I Don’t Know”|

The Creative, the Creation, and The Critic

A short essay by Sven Kielhorn

There was a time in everyone’s one life when everything we did was creativity and play. We sang a song because we felt like it, we asked questions because we had a deep desire to know and to learn. We skipped on the way to school because is was fun and it felt nice. […]

By |February 16th, 2015|Easthampton, Video Production, Western Massachusetts|Comments Off on The Creative, the Creation, and The Critic|
  • Massachusetts Event Videographer
    Permalink Consider filming your event.Gallery

    Training Videos – Increasing Employee Skills While Reducing Training Costs

Training Videos – Increasing Employee Skills While Reducing Training Costs

Investing in training videos will help reduce future employee training costs

Employee training and education is essential but also costly. Your company may spend tens of thousands of dollars on training seminars for employee education. But when the training event is over, studies show that without frequent repetition and reinforcement, the new skill sets are soon forgotten. Therefore, consider investing in training videos […]

By |January 29th, 2015|Training Video Production, Video Production, Videographer Western Massachusetts, Western Massachusetts|Comments Off on Training Videos – Increasing Employee Skills While Reducing Training Costs|
  • Knowledge Corridor video project
    Permalink

    eTown Videos Completes “Knowledge Corridor” Video Project

eTown Videos Completes “Knowledge Corridor” Video Project

Sven Kielhorn
eTown Videos
P 413-324-1130
ETOWN VIDEOS COMPLETES “KNOWLEDGE CORRIDOR” VIDEO PROJECT
Video Highlights Major Planning Strategies For Bi-state Region
Southampton, Massachusetts: eTown Videos, a full service video production company based in Southampton, Massachusetts recently completed a video project telling the compelling story of the plans for the “Sustainable Knowledge Corridor”.

The video production is a companion piece to the bi-state action agenda prepared […]

By |December 23rd, 2014|knowledge corridor, Massachusetts Video Producton Service, pioneer valley, PVPC, Video Production Company|Comments Off on eTown Videos Completes “Knowledge Corridor” Video Project|