The Anatomy Of Great Software Demo Videos

4 Critical Points You Need To Know About Creating Software Demo Videos
 

The objective of any software demo is making potentially abstract and difficult concepts easy to understand. Depending on the software for which we are creating a demo (or training) video, it can be a relatively complicated concept. 

However, the use of motion graphics and multimedia is particularly appropriate for software […]

By |May 22nd, 2017|Technology, Training Video Production, Video Production, Western Massachusetts|Comments Off on The Anatomy Of Great Software Demo Videos|

The Creative, the Creation, and The Critic

A short essay by Sven Kielhorn

There was a time in everyone’s one life when everything we did was creativity and play. We sang a song because we felt like it, we asked questions because we had a deep desire to know and to learn. We skipped on the way to school because is was fun and it felt nice. […]

By |February 16th, 2015|Easthampton, Video Production, Western Massachusetts|Comments Off on The Creative, the Creation, and The Critic|
  • Massachusetts Event Videographer
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    Training Videos – Increasing Employee Skills While Reducing Training Costs

Training Videos – Increasing Employee Skills While Reducing Training Costs

Investing in training videos will help reduce future employee training costs

Employee training and education is essential but also costly. Your company may spend tens of thousands of dollars on training seminars for employee education. But when the training event is over, studies show that without frequent repetition and reinforcement, the new skill sets are soon forgotten. Therefore, consider investing in training videos […]

By |January 29th, 2015|Training Video Production, Video Production, Videographer Western Massachusetts, Western Massachusetts|Comments Off on Training Videos – Increasing Employee Skills While Reducing Training Costs|
  • How to find a video production company in western massachusetts
    Permalink How to find a video production company in Western Massachusetts does NOT have to be a daunting task. Ask these 8 important questions and you will be on your way to finding a company that is right for you.Gallery

    How To Find A Video Production Company in Western Massachusetts

How To Find A Video Production Company in Western Massachusetts

How to find a video production company in Western Massachusetts and enjoy the process You have made the decision to hire a video production company or videographer for your next video project. You know you need professional help but you don’t exactly know where to start. The task of how to find a video production company in Western Massachusetts does not have […]

By |December 16th, 2014|Video Production, Video Production Company, Videographer Western Massachusetts, Videographers Massachusetts, Western Mass Video Companies, Western Massachusetts|Comments Off on How To Find A Video Production Company in Western Massachusetts|
  • Tavel photos of Western Massachusetts
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    Timeless. Beauty in Easthampton, MA. Western Massachusetts Travel Photography

Timeless. Beauty in Easthampton, MA. Western Massachusetts Travel Photography

Locally produced travel photography and music, a delightful match for eyes and ears
During my work as a video creator in Western Massachusetts, I often get to travel to areas which I normally may not have an opportunity to visit. Ironically, one of my favorite cities to capture both on video and with photography is actually right in our own […]

By |August 27th, 2014|Photography, photos, Travel, Western Massachusetts|Comments Off on Timeless. Beauty in Easthampton, MA. Western Massachusetts Travel Photography|
  • Web Commercials with client testimonials
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    How Western Mass Businesses Establish Trust with a Web Video Testimonial

How Western Mass Businesses Establish Trust with a Web Video Testimonial

Web video commercials using testimonials

In the online world trust is a central issue. Additionally, for a prospective client it is easy to loose interest in a website having an endless array of choices to click. As a video production company, one of our tasks is to help businesses persuade their prospective clients to stay on their website. This process […]

By |May 19th, 2014|Commercial, Testimonial video, Video Production, Western Mass Video Companies, Western Massachusetts|Comments Off on How Western Mass Businesses Establish Trust with a Web Video Testimonial|
  • Should I hire a freelance videographer or video production company
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    Should I Hire A Freelance Videographer Or A Video Production Company?

Should I Hire A Freelance Videographer Or A Video Production Company?

The difference between a videographer and a video production company

Lucy’s company is located in Springfield, Massachusetts and her employer needs a web video to explain their products. She’s wondering if she should hire a local videographer or a video production company?

The video production company she’s considering has a great website, an impressive portfolio, and a lot of experience. The videographer says she can […]

By |May 17th, 2014|Massachusetts Video Producton Service, Video Production, Video Production Company, Videographer, Videographers Massachusetts, Videography, Western Massachusetts|Comments Off on Should I Hire A Freelance Videographer Or A Video Production Company?|

3 Qualities Western Mass Marketing Videos Have In Common

How Western Massachusetts businesses merge modern marketing and web video
As a video production company, we have been helping businesses in Western Massachusetts incorporate marketing videos into their online marketing strategies for several years. The following three areas have emerged as important marketing components:
Web Videos For Mobile Marketing
25-45% of all web traffic comes from mobile devices and there’s indication that […]

Why We Love The Easthampton Chamber (And You Should, Too!)

3 Things That Surprised Us The Most
Maybe you have heard of your local chamber, the Greater Easthampton Chamber of Commerce, but you are not a member. When asked why your business is not yet a member, you can’t really answer the question.

I was in the same boat until about two and half years ago. Back in November of […]

By |April 9th, 2014|Easthampton Chamber, Easthampton Massachusetts, Easthampton Videographer, Video Production, Video Production Company, Western Massachusetts|Comments Off on Why We Love The Easthampton Chamber (And You Should, Too!)|

Training Video Productions And Videographers For Springfield and Western MA Based Businesses

Training videos to motivate and train your workforce
When producing training videos for companies in our service areas in Western Massachusetts we have observed that today’s companies are under significant pressure to educate, train, and motivate their employees.
training video productions
Often these pressures are driven by changes in the law, client preferences, or competitive market conditions. These demands not only exist […]

By |April 4th, 2014|Springfield MA Videographer, Training Video Production, Video Production, Videographer, Western Massachusetts|Comments Off on Training Video Productions And Videographers For Springfield and Western MA Based Businesses|