Understanding what your business video audience wants from your web video commercial. 1. Brief and to the point, 2. Current and relevant content, 3. Style and quality
How much should a video production cost? In this blog, I examine the cost elements which need to be taken into consideration when reviewing a video production proposal.
Web Video Commercial for Western Massachusetts Company Engages And Retains Customers. "The eTown Videos web commercial has far exceeded our expectations and has helped tremendously with our online marketing efforts." ~ Christopher Chase, Executive Vice President, Fuel Services, Inc., Westfield, MA
The point is within 90 seconds of your time via online web video, you met the sales director, the founder, the president of the company, and some of their technical staff. You received a brief features and benefits overview. And finally, you get a real sense of the passion the staff have for their product and their customers. The ease, speed, and depth with which you were able to find out some basic information about this phone system provider can only be conveyed via web video.
If you are missing online - then nobody will be missing you! Marketing budgets continue to shift from old media to new media.
Most clients we work with have never been in front of a video camera for an interview. It is quite natural to be a little nervous. Much of the fear will go away with a little pre-interview preparation. Following are 7 tips that will help in your preparation.
You have done the research on the benefits of online video and you have decided to make a commitment to add video to your online marketing campaign.The question which lies before you is whether you should self-produce or hire a professional film making team?
The seven most important aspects when planning for a web video production. Please excuse the mild expletive, but the old adage "Prior Proper Planning Prevents Piss Poor Performance" certainly applies to web video productions.