Kim Durand and Brett Normandeau of Normandeau Technologies in West Springfield, MA partner with eTown Videos for their online web video production A 3-minute high quality web video can save your web visitors 30 minutes or more Normandeau Technologies, located in West Springfield, MA, is a business which specializes in telecommunications and computer networking. Telecommunications and data networking [...]
Western Massachusetts Videographer Highlights Local Hair Salon in Easthampton, Massachusetts This month the eTown videography crew was back on the road on behalf of the Greater Easthampton Chamber of Commerce to showcase another wonderful member business. We spoke with Lisa Godin who has been a hairstylist in Easthampton, MA for 26 years. She’s [...]
Looking for a video production company for your Northampton, MA-based business? There are plenty of videographers and video production companies to choose from, so how do you pick one? First off, decide what kind of video project you are looking for. Is it a dance recital, a marketing video, a live event, or a training video? Secondly, make sure [...]
Videographer located in Southampton, Easthampton Massachusetts explains frame rates for DSLR and traditional video cameras As most of you know, moving images are just an illusion, you are just seeing a series of pictures. In fact, a single second of video contains 30 frames per second (fps) if your are watching broadcast TV. Most movies which [...]
How to get the most mileage out of your business marketing video For many businesses video marketing has become an essential part of their online marketing strategy. However, I’ve also found that many businesses after receiving the completed video production, struggle to figure out how to actually get the most mileage out of their business marketing video. Most of our [...]
eTown Videos Turns Seven As we enter our seventh year in business, I'd like to take a moment and express our gratitude for the opportunities we have received over the years to create videos for the business communities we serve. During 2012, our studio received a 100% upgrade of our video editing systems, camera and lighting equipment, and visual effects [...]
Suggestions for mapping out YouTube marketing, video marketing strategies for businesses in Massachusetts As a video content producer and creator, the last few weeks of the year are typically an appropriate time to take a look at what lessons we can learn from video production, video marketing and YouTube marketing during the past year. Well, here’s [...]
Out-of-the-box thinking is what we do here at eTown Videos most of the time, its one of my favorite parts of creating videos. That is exactly what was required when we had an opportunity to produce a web video commercial for Jackson and Connor in Northampton, Massachusetts, a men's clothing boutique in Thornes Market. During a meeting with Tara Brewster [...]
Northampton, MA small business owner differentiates with promotional video production There is nothing inherently exciting about ink cartridges or PC repair. But almost every business that I know needs ink and toner products or some sort of PC repair. If you provide eco-friendly and re-manufactured ink and toner solutions in Western Massachusetts, how do you tell people about your product? [...]
Basic overview of how to post a web video Adding rich media such as web video to your website will dramatically increase the engagement level of web visitors. We outline several options for our video production clients in Western Massachusetts to integrate their web video with business websites. Options include a basic YouTube embed to a high-end business video hosting [...]