For the July 2014 Easthampton Chamber video spotlight we had the opportunity to add some secret sauce to the video making recipe to give the final result a little extra zest. We spoke with the 2013 President’s Award Winner, Jean-Pierre Pasche of Big Red Frame in Easthampton, MA. Jean-Pierre is one of those individuals who enriches a community by bringing people together through art related activities and events. I personally first heard of Jean-Pierre last summer during the Art in the Orchard Exhibit of which he is a co-founder. Art in the Orchard was an outdoor sculpture exhibit set on the grounds of Park Hill Orchard, on the outskirts of Easthampton, MA. The event attracted 18,000 people to

Easthampton and Jean Pierre’s Big Red Frame probably became one of the most photographed and most recognizable symbols of the art exhibit. During the interview we learned much about Jean-Pierre, his business, and his passion for the arts. This video highlights not only his charming and engaging storytelling style but also his beautiful custom framing and the Big Red Frame at Park Hill Orchard.

Watch the final video here:

Sven Kielhorn (eTown Videos), Patrick Brough (Easthampton Chamber), Jean-Pierre Pasche (Big Red Frame), Russell Braen (Park Hill Orchard) Selfie

I felt compelled to create a video worthy of the man and his art. Fortunately, I also had a little extra help this time around. As always, my wife Denise does a great job at making our interviewee comfortable so that they share their memorable insights. Patrick Brough, Vice-President of the Greater Easthampton Chamber of Commerce, offered to fly his Quadcopter to capture some cool aerial footage, and one of our new videographers also joined us on the shoot. I managed the glidecam, the interview filming, and the post production. Included in this post are a few production photos of our July 2014 spotlight video shoot. People always tell us they enjoy seeing behind the scene photos – so here’s a glimpse of what happens during a shoot.