Jackson & Connor, Northampton, MA, Video Production, Promotional VideosOut-of-the-box thinking is what we do here at eTown Videos most of the time, its one of my favorite parts of creating videos. That is exactly what was required when we had an opportunity to produce a web video commercial for Jackson and Connor in Northampton, Massachusetts, a men’s clothing boutique in Thornes Market. During a meeting with Tara Brewster and Candice Connors (co-owners), I had an opportunity to gain more insight and understanding into their branding. When I asked Tara and Candice to describe their brand and style of men’s clothing they used terms like “fashionably aggressive”, “classic with a twist”, and “classically modern apparel for men”. Therefore, a different video production approach was required to convey the unique style of men’s clothing through a promotional web video.

Tara and Candice were able to provide us with professional photography of their men’s clothing line which we combined with a fun and attention grabbing typography, visual effects, and a medium-paced bluesy/classic rock soundtrack . Take a look at the result and maybe you’d like to pay Jackson & Connor a visit during your next shopping trip to Northampton, MA.

If you enjoyed the video please “Like” and “Share” this post and the video, we’d appreciate it. Thank you.

You may also visit our main site www.etownvideos.com and view our other recently completed video productions or request a quote for your video project.

By |2019-02-01T04:00:43+00:00September 29th, 2012|Massachusetts Video Producton Service, Video Production Company, Web Video Marketing, Western Mass Video Companies|Comments Off on Visual Effects And Cool Photography Highlight Northampton, MA Clothing Boutique In Promotional Online Video

About the Author:

Sven Kielhorn can be reached at the eTown Videos' offices, 413-324-1130. About Sven and eTown Videos: Sven Kielhorn founded eTown Videos in 2006. Sven has been working in motion graphic design and digital video for 15 years. As Video Producer at eTown Videos, Sven works with businesses in developing strategies to incorporate web video technologies into their online marketing campaigns. Additionally, he works on all phases of video production, post-production, and video marketing. Feel free to reach out to Sven if you'd like to discuss your next video project.