How Long Should My Web Video Be?

A promotional video should be between 30 and 120 seconds, here’s why: There are some exceptions to this rule of the maximum two minute run time but it’s a general guide which will work well for marketers and their online video marketing campaigns. We have been working with many businesses in Western Massachusetts, Vermont, and Connecticut, and experience tells us [...]

By |2019-02-01T04:00:43+00:00September 13th, 2012|Massachusetts Video Producton Service, Motion Graphics, video production times, Web Video Marketing, Western Mass Video Companies|Comments Off on How Long Should My Web Video Be?

What Does Promotional Video Marketing Mean To Businesses in Western Massachusetts?

Saving time and engaging your customers with professional video marketing strategies Video marketing means incorporating videos into your marketing campaigns. The primary objective of marketing videos is typically to promote your products, such as a new product launch, introducing your company, as well as delivering product information. The type of videos and that we have created and produced for companies [...]

By |2019-02-01T04:00:43+00:00September 10th, 2012|Marketing Strategy, Massachusetts Video Producton Service, Web Video Marketing|Comments Off on What Does Promotional Video Marketing Mean To Businesses in Western Massachusetts?

Post Your Video On Facebook, LinkedIn, and YouTube; Your Online Marketing Depends On It

Social Media Examiner, an online guide to the social media industry just released their annual report entitled “State of Social Media Marketing Industry”. The report covered the most popular social media marketing channels, however, I will focus this blog post and my review on how online marketers will use online video in combination with social media in 2011. The analysis [...]

By |2019-02-01T04:00:44+00:00April 6th, 2011|Facebook, LinkedIn, Marketing, Social Media Marketing, Web Video Marketing, YouTube|Comments Off on Post Your Video On Facebook, LinkedIn, and YouTube; Your Online Marketing Depends On It

Why SEO Companies Need To Consider SEO For Video

Most SEO companies do not offer video marketing for their clients As I observe the video marketing landscape, I have come across some very talented web marketing and SEO (search engine optimization) companies. My chats and meetings with them have been filled with thought provoking ideas and strategies. However,  most do not offer video marketing or video SEO. Video SEO [...]

By |2019-02-01T04:00:44+00:00April 5th, 2011|Search Engine Optimization, SEO, Video Search Engine Optimization, VSEO, Web Video Marketing|Comments Off on Why SEO Companies Need To Consider SEO For Video

Are You Struggling To Connect The Dots From Online Video to ROI?

Let’s take a look at return on investment (ROI) and online video Most of us accept the notion that online video has an engaging and persuasive ¬†effect on its viewer audience. In fact, I blogged about viewing habits of senior executives a few days ago. In that blog post I reviewed a study by Forbes Insights and Google, and how [...]

By |2019-02-01T04:00:45+00:00February 28th, 2011|Return on Investment, ROI, Video Production, Video Production Cost, Web Video Marketing|Comments Off on Are You Struggling To Connect The Dots From Online Video to ROI?

Does promotional web video really work?

Should we get a promotional web video? Frankly, I think the question of whether or not you should get a promotional web video for your small business or corporate needs has already been answered. Back in 2006, we spent a significant amount of time explaining the benefits of web video and why businesses should post them to their websites. Today, [...]

Web Video Commercial for Western Massachusetts Company Engages And Retains Customers

Web Video Commercial for Western Massachusetts Company Engages And Retains Customers. "The eTown Videos web commercial has far exceeded our expectations and has helped tremendously with our online marketing efforts." ~ Christopher Chase, Executive Vice President, Fuel Services, Inc., Westfield, MA

By |2019-02-01T04:00:47+00:00January 25th, 2011|Marketing, Video Production Company, Web Video Commercial, Web Video Marketing|Comments Off on Web Video Commercial for Western Massachusetts Company Engages And Retains Customers