How To Calculate ROI For Your Explainer Video (Before You Buy)

By |2023-02-26T16:37:21+00:00April 9th, 2021|

What is a reasonable expectation for an explainer video ROI? A straightforward approach to calculating explainer video ROI (return of investment) Most web visitors would rather get answers to their questions in a 60 second explainer video than reading ten pages of text. There is plenty of data available that supports that statement. [...]

Great Explainer Videos Require Empathy And A New Perspective

By |2023-02-19T19:15:56+00:00February 2nd, 2021|

Explainer videos require context to make them accessible and understandable. No matter what your endeavor in life, mastering the art of explaining things is well worth the effort. Explainer videos are a fundamental and important video communication tool. We live in a world with vast amounts of data and information in which facts are difficult to decipher without any [...]

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