Featuring real people proves to be a popular video commercial ad format for Massachusetts video production companyVideo commercial formats can be produced in 15, 20, or 30 second run times, sometimes even longer. But on the web it is not necessary to adhere to traditional TV broadcast run times.Here at eTown Videos, we produced our first web commercial for a [...]
Tips on how to make a kickstarter video and raise funds for your project In this post, I’d like to outline production elements which are of particular importance for kickstarter video projects. If you are not familiar with kickstarter you may want review their website. Creating and producing a video for kickstarter is an essential part of the crowd-funding process, [...]
Kim Durand and Brett Normandeau of Normandeau Technologies in West Springfield, MA partner with eTown Videos for their online web video production A 3-minute high quality web video can save your web visitors 30 minutes or more Normandeau Technologies, located in West Springfield, MA, is a business which specializes in telecommunications and computer networking. Telecommunications and data networking [...]
Western Massachusetts Videographer Highlights Local Hair Salon in Easthampton, Massachusetts This month the eTown videography crew was back on the road on behalf of the Greater Easthampton Chamber of Commerce to showcase another wonderful member business. We spoke with Lisa Godin who has been a hairstylist in Easthampton, MA for 26 years. She’s [...]
Beautiful time lapse video of Western Massachusetts sky and clouds Beautiful time lapse video of Western Massachusetts sky and clouds We created this time lapse video on May 10th, 2013 looking at the Western Massachusetts sky. Hope you enjoy it. http://www.youtube.com/watch?v=8BNqJnOFkKI If you enjoyed this video – please “Like” and “Share” Click here if you would like a [...]
Is Video Production Quality Important? Online videos come in many varieties - from dogs on surfboards and people dancing. I watch them because many are indeed fun and entertaining, you could also become an unexpected star on YouTube :-) Many online videos are shot with low res phones or smart phones. Interestingly though, per Mashable, 9 out of the top [...]
How much should I spend on our marketing video? Even the most casual Internet user is realizing that the online experience is increasingly driven by web videos and video marketing. comScore, an Internet analytics and research company, estimates that the online video audience has reached approximately 85% of the entire US Internet audience. Some time ago, Forrester Research found that [...]
Receive pricing information for you video production budget. Brief overview of cost considerations for a videographer in Western Massachusetts Quite frequently I receive a quote request which sounds something like this: “How much does a 2-3 minute web video cost?” Unfortunately, the question is too broad and almost impossible to answer. If I were [...]
eTown Videos now offers HD filming, animation and special effects for web and TV video commercial productions As some of you may have noticed, there has been an unexpected hiatus from the eTown blog, my apologies to those who were looking for fresh blog posts. If I may elaborate on my absence since last fall - in addition to my [...]
What I Have Learned From Teaching a Video Production Course In addition to my eTown Videos responsibilities, I recently completed teaching a video production and editing course at a regional training center in Western Massachusetts. I certainly could not have predicted the rich experience teaching video production concepts to digital media students would bring. After [...]
