What’s Holding Back Sales for Technology Companies?

"One of the biggest obstacles we have to overcome during the sales process is the fact that technology is usually invisible." - Sven Kielhorn, eTown Videos Overcoming Barriers to New Technology Adaptation through Web Video I have been selling and marketing technology services and products for over 20 years. Based on my own experience and working with clients [...]

By |2019-02-01T04:00:35+00:00April 21st, 2015|Animation & Special Effects, Motion Graphics, Technology, Technology Company, Video Animation|Comments Off on What’s Holding Back Sales for Technology Companies?

How To Avoid Death By PowerPoint – Multimedia Presentations

Why You Need More Than Bullet Points And A Slideshow - Utilizing Multimedia Presentations PowerPoint presentations are still perceived to be an effective communications tool but it is not what most spectators expect to see in 2014. In other words, a slow slide-by-slide presentation can lead to viewer fatigue and boredom. Many people have seen too many PowerPoint presentations and [...]

By |2019-02-01T04:00:37+00:00April 11th, 2014|Animation & Special Effects, Motion Graphics, Multimedia Presentation, powerpoint, Video Production Company|Comments Off on How To Avoid Death By PowerPoint – Multimedia Presentations

How Long Should My Web Video Be?

A promotional video should be between 30 and 120 seconds, here’s why: There are some exceptions to this rule of the maximum two minute run time but it’s a general guide which will work well for marketers and their online video marketing campaigns. We have been working with many businesses in Western Massachusetts, Vermont, and Connecticut, and experience tells us [...]

By |2019-02-01T04:00:43+00:00September 13th, 2012|Massachusetts Video Producton Service, Motion Graphics, video production times, Web Video Marketing, Western Mass Video Companies|Comments Off on How Long Should My Web Video Be?