Concept example of a new corporate media mix of motion graphics and video How to stand out with a memorable multimedia video at your next presentation The video presentation could start with your corporate branding message using your company logo, values statement, and positioning statement. This opening sequence includes contemporary motion graphics and a fitting soundtrack, which [...]
Four important elements for corporate video productions Four Most Frequently Asked Questions About Corporate Videos Corporate video productions can be overwhelming whether your video is for a marketing campaign or employee training. With this post I hope to alleviate some of pressures that may accompany planning for a corporate video project. Here are some answers to frequently asked [...]
How to impress your audience with a corporate sales video Your corporate video audience has become mobile Corporate video presentations have been around since the early 1980's but they didn't become a phenomenon until the late 1990's when costs for video productions became more affordable. However, corporate videos are far from becoming a commodity. The reason is [...]
How to get the most mileage out of your business marketing video For many businesses video marketing has become an essential part of their online marketing strategy. However, I’ve also found that many businesses after receiving the completed video production, struggle to figure out how to actually get the most mileage out of their business marketing video. Most of our [...]
Executives indicate they are willing to take purchasing action after watching business web videosThe web continues to be in the middle of a video make-over and more senior executives are open to taking action after having watched a business related video. Forbes Insights recently published a report that show that web video continues to make gains [...]
30-second impact videos for technology companies Certain industries are sometimes difficult to visualize such as software developers or IT companies. Producing a web video for technology companies may require a slightly different approach and a little more creativity. If your business is looking to make an immediate impact at a trade show or on your [...]
How much should a two-minute promotional video cost?A common question with no easy answer. I’d like to address the question of how to obtain video production cost and pricing for your business. As I am not that familiar with other video production companies’ pricing policies – this blog post will focus primarily on how we process [...]
Should we get a promotional web video? Frankly, I think the question of whether or not you should get a promotional web video for your small business or corporate needs has already been answered. Back in 2006, we spent a significant amount of time explaining the benefits of web video and why businesses should post them [...]
Corporate video and promotional video; marketing strategies for enhancing your corporate brand online The eTown Videos team at national conference preparing to film a keynote presenter. Developing a sound online corporate video and promotional video production is critical for almost any online marketing effort. Corporate web video productions have [...]
