4 Embarrassing Corporate Sales Video Mistakes You Better Not Make

By |2022-11-18T16:09:06+00:00April 21st, 2014|

How to impress your audience with a corporate sales video Your corporate video audience has become mobile Corporate video presentations have been around since the early 1980's but they didn't become a phenomenon until the late 1990's when costs for video productions became more affordable. However, corporate videos are far from becoming a commodity. The reason is [...]

“Mini-Documentary” Web Videos Profitable For Western Mass Businesses

By |2021-04-16T21:41:34+00:00September 25th, 2013|

Featuring real people proves to be a popular video commercial ad format for Massachusetts video production companyVideo commercial formats can be produced in 15, 20, or 30 second run times, sometimes even longer. But on the web it is not necessary to adhere to traditional TV broadcast run times.Here at eTown Videos, we produced our first web commercial for a [...]

How Long Does It Take To Produce A Small Business Web Video?

By |2021-04-19T21:29:39+00:00September 20th, 2013|

The staff of Northeast IT during a video shoot with eTown Videos Production time for a 60-second small business web video Short web video profiles are an effective way for small businesses to increase customer engagement.I will take you through the various steps involved in producing a 60-second small business video profile like the ones we [...]

Be Brave and Unafraid Of Online Video Marketing

By |2023-02-26T20:16:28+00:00September 17th, 2013|

Creative Storytelling - Key To Online Video Ads The online video audience is fundamentally very different than the regular TV audience. The online audience is social and wants feedback on everything they say instantly. They want to be part of the conversation about the brands that interest them. They want updates and posts about everything and everyone in their lives. [...]

Western MA Videographer Features Lisa’s Hair Shop for Chamber Spotlight

By |2021-04-19T21:32:56+00:00June 6th, 2013|

Western Massachusetts Videographer Highlights Local Hair Salon in Easthampton, Massachusetts This month the eTown videography crew was back on the road on behalf of the Greater Easthampton Chamber of Commerce to showcase another wonderful member business. We spoke with Lisa Godin who has been a hairstylist in Easthampton, MA for 26 years. She’s [...]

Springfield Massachusetts Area Videographer Visits Lisa’s Hair Shop

By |2019-02-01T04:00:42+00:00May 24th, 2013|

Videographer for eTown Videos visits with owner Lisa Godin of Lisa's Hair Shop in Easthampton, MA Peace, Love, and Hair - eTown Videos visits with Lisa Godin of Lisa's Hair Shop in Easthampton, MA Today we had the pleasure of meeting the delightful and charming Lisa Godin, owner of Lisa's Hair Shop in Easthampton, Massachusetts. During the upcoming [...]

How To Produce A Marketing Video For Springfield, Northampton, MA Businesses

By |2019-02-01T04:00:42+00:00May 9th, 2013|

Is Video Production Quality Important? Online videos come in many varieties - from dogs on surfboards and people dancing. I watch them because many are indeed fun and entertaining, you could also become an unexpected star on YouTube :-) Many online videos are shot with low res phones or smart phones. Interestingly though, per Mashable, 9 out of the top [...]

Web Video Marketing Benefits For Springfield, Northampton MA Based Businesses

By |2023-02-09T01:02:22+00:00May 7th, 2013|

How much should I spend on our marketing video? Even the most casual Internet user is realizing that the online experience is increasingly driven by web videos and video marketing. comScore, an Internet analytics and research company, estimates that the online video audience has reached approximately 85% of the entire US Internet audience. Some time ago, Forrester Research found that [...]

Lawyer, Attorney Video Marketing in Springfield Massachusetts, Video Production, Videographer

By |2023-02-09T01:03:49+00:00April 25th, 2013|

Discovering the power of Attorney Video Marketing Meet Attorney Al Gordon of Springfield, Massachusetts. Al Gordon recently hired eTown Videos to produce a marketing video series to help target new clients and cases. The videos are designed to educate, teach, and provide valuable information to potential clients. The topics for the marketing videos were carefully chosen [...]

New England Businesses Utilize Videographers and Video Production Companies to Market Their Business

By |2023-02-09T01:26:59+00:00March 15th, 2013|

How to get the most mileage out of your business marketing video For many businesses video marketing has become an essential part of their online marketing strategy. However, I’ve also found that many businesses after receiving the completed video production, struggle to figure out how to actually get the most mileage out of their business marketing video. Most of our [...]

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