How Western Massachusetts businesses merge modern marketing and web videoAs a video production company, we have been helping businesses in Western Massachusetts incorporate marketing videos into their online marketing strategies for several years. The following three areas have emerged as important marketing components:Web Videos For Mobile Marketing25-45% of all web traffic comes from mobile devices and there's indication that this [...]
Is Video Production Quality Important? Online videos come in many varieties - from dogs on surfboards and people dancing. I watch them because many are indeed fun and entertaining, you could also become an unexpected star on YouTube :-) Many online videos are shot with low res phones or smart phones. Interestingly though, per Mashable, 9 out of the top [...]
How much should I spend on our marketing video? Even the most casual Internet user is realizing that the online experience is increasingly driven by web videos and video marketing. comScore, an Internet analytics and research company, estimates that the online video audience has reached approximately 85% of the entire US Internet audience. Some time ago, Forrester Research found that [...]
